We are passionate about women and their curves. Our role isn’t just to provide a product that is wearable – it’s about celebrating D plus women and fulfilling all their lingerie needs. We make sure every garment is tried and tested on naturally fuller busted women and only the best fitting designs go into our collections. The product collection offers a choice of fun, stylish pieces mixed with core ranges and whilst we target a young fashion conscious customer, we focus on attitude rather than age. Our mission continues with its core purpose – to make women feel irresistible by offering lingerie that flatters, celebrates and supports a D to K cup bust. We also know women come in all shapes and sizes, so we offer bras with back sizes from a 28 – 44. Although the brand only launched in 2009, Curvy Kate is now sold in 31 countries worldwide and stocked through over 500 stores including Debenhams, Very, Figleaves and Asos.