Online Marketing Executive

Online Marketing Executive  

Posted by:
Avenida Home | Public profile »
Region:
South West England 
Location details:
Bath 
Job Sector:
Marketing, PR & Advertising 
Period:
10+ Months 
Type:
Full-time 
Remuneration:
Paid 
Post date:
27/02/2019 


Description

Develop strong and innovative online presence for Avenida Home. Using SEO and other techniques to drive traffic to the company pages and to generate interest and sales of the company products. Responsible for creating engaging written, graphic, and video content while staying up-to-date on latest marketing technologies and social media.

The day-to-day

• Develop and manage digital marketing campaigns
• Oversee a social media strategy
• Manage and maintain the organisation’s website
• Optimise content for the website and Instagram
• Track and analyse website traffic flow and provide regular internal reports
• Attain key performance indicators such as reducing the website bounce rate, increasing dwell time r improving conversion
• Continually work on the Search Engine Optimization of the website
• Fix any errors or bugs in online content
• Edit and post videos
• Write copy for email marketing campaigns

Qualifications

Key skills

• Editing and writing skills: You need to devise and edit content for the website and Instagram.
• Video editing skills: Website and social media content will not just be text but mainly visual

Project management skills:Good at handling time-sensitive projects and working to deadlines

Qualifications

A graduate or masters in marketing related studies
Experience in digital communications
Experience or a qualification in graphic design, photography and video would be helpful.