Job Description
Position:
PPC Executive
- • Marketing
Location:
Peterborough, UK, Hybrid
Salary:
Competitive up to £35,000, based on experience
We are seeking a highly skilled and motivated PPC Executive to join our dynamic marketing team. As a PPC Executive, you will be responsible for managing and optimizing our pay-per-click (PPC) campaigns to drive traffic and conversions for our company.
Key Responsibilities:
- • Develop and implement PPC strategies to increase website traffic and conversions
- • Conduct keyword research and analysis to identify relevant and high-performing keywords
- • Create and manage PPC campaigns across various platforms, including Google Ads, Bing Ads, and social media platforms
- • Monitor and analyze campaign performance, making necessary adjustments to optimize performance and achieve KPIs
- • Conduct A/B testing to improve ad copy, landing pages, and other elements of the campaigns
- • Collaborate with the marketing team to align PPC campaigns with overall marketing strategies and initiatives
- • Stay updated with industry trends and best practices to continuously improve PPC campaigns
- • Provide regular reports on campaign performance and make recommendations for improvement
- • Manage PPC budget and ensure cost-effective spending
- • Work closely with the design team to create visually appealing and effective ad creatives
- • Stay updated with changes in search engine algorithms and adjust campaigns accordingly
- • Conduct competitor analysis to identify opportunities and stay ahead of the competition
Requirements:
- • Bachelor's degree in marketing, advertising, or a related field
- • Minimum of 2 years of experience in PPC campaign management
- • Proven track record of managing successful PPC campaigns with a strong ROI
- • In-depth knowledge of Google Ads, Bing Ads, and social media advertising platforms
- • Experience with A/B testing and data analysis
- • Strong understanding of keyword research and SEO principles
- • Excellent communication and collaboration skills
- • Ability to work in a fast-paced and dynamic environment
- • Strong analytical and problem-solving skills
- • Google Ads and Bing Ads certifications are a plus
If you are a results-driven individual with a passion for PPC and a desire to work in a fast-paced and dynamic environment, we would love to hear from you.
Apply now to join our team as a PPC Executive and take your career to the next level.
Review the details above and click Apply Now to submit your application.
Apply Now
